Evaluation Question 4
4. Who would be the audience for your media product?
I have constructed a structured layout of what I believe someone who would watch our film has interests in. I believe this is a reasonably accurate representation of what that persons interests will be.
Companies who do pre production research will do the same and the follow the same sort of template for there target audience research. Companies who produce films actually don't need as much funding for a film by using synergy with other companies that would also have a similar target audience. A major example of this Omega the watch manufacturing brand used in James Bond films is advertised as James Bond , along with Omega, Aston Martin and Heineken are big companies who work in synergy with the James Bond title. Movies such as Fast and furious 7 have synergy with corona beer.
This here is Michael, He is 27, he is an example of the male audience in intend to target towards, as a 27 year old man, Michael is still young and he enjoys going to the cinema on occasions with his girlfriend. They both enjoy similar movies such as action, thriller and sci-fi. This means Michael is a good candidate to use as an example of our target audience. Michael loves action movies such as james bond and mission impossible, both these films fit the same category as our film captive does. Michael has a twitter page where he post he reviews on the latest movies, He has a decent following of 12k. This makes him the perfect example of our target audience and as he works in London he could relate himself to the places that have been shown in our opening scene. The reason why he is our target audience is because as he enjoys spy like films he would be more motivated to watch ours and would help advertise it on his blog too. This would help our marketing as we would create a fan base of our productions.
This here is Michael, He is 27, he is an example of the male audience in intend to target towards, as a 27 year old man, Michael is still young and he enjoys going to the cinema on occasions with his girlfriend. They both enjoy similar movies such as action, thriller and sci-fi. This means Michael is a good candidate to use as an example of our target audience. Michael loves action movies such as james bond and mission impossible, both these films fit the same category as our film captive does. Michael has a twitter page where he post he reviews on the latest movies, He has a decent following of 12k. This makes him the perfect example of our target audience and as he works in London he could relate himself to the places that have been shown in our opening scene. The reason why he is our target audience is because as he enjoys spy like films he would be more motivated to watch ours and would help advertise it on his blog too. This would help our marketing as we would create a fan base of our productions.
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